BOOKING.COM INTEGRATES CRYPTOCURRENCY

Accommodation booking platform Booking.com has partnered with Travala.com, a cryptocurrency-friendly travel booking platform, allowing users to pay for their accommodation with crypto assets.

According to a post on Travala.com's blog, the two companies signed a Strategic Partnership Agreement, allowing Travala.com to integrate Booking.com's accommodation listings into its platform.

Founded in 2017, Travala.com allows users to pay for hotels with the proprietary aVA token and 20 other leading cryptocurrencies in addition to traditional payment methods.

“This partnership allows our users to access Booking.com’s accommodation listings, as well as the listings from several other leading travel suppliers, which is a fantastic use case for our own AVA token and another huge step towards mass cryptocurrency adoption," said CEO of Travala.com Matt Luczynski.

Travala.com CEO Matt Luczynski

In addition to its Best Price Guarantee, users of Travala.com also enjoy exclusive discounts and loyalty rewards via its tokenized incentives powered by its native utility token AVA. With over 2 million properties across the world, the new partnership with Booking.com makes Travala.com one of the largest online travel agencies in the world by number of bookable hotels.