USA | To elevate guest experiences through AI automation, Napa Valley Marriott Hotel & Spa has partnered with Preferabli.
The Napa Valley Marriott Hotel & Spa and Preferabli, the AI-driven, B2B2C product and experience recommendation software, have announced a partnership to create truly elevated hotel guest experiences. Napa Valley Marriott guests can now embark on personalised itineraries across the valley and get taste-based recommendations on the property using the Tastefuli app by Preferabli.
Preferabli is elevating the way that Napa Valley Marriott guests discover the wines, spirits and foods they will love with offerings rooted in individual taste preferences, using the patented Preferabli Sensorial AI ℠ . The Napa Valley Marriott guest experience includes personalised itineraries, as well as guided recommendations for wine, spirits and food.
The partnership marks the first time such advanced software has been integrated into a destination hotel in Napa's wine country. The technology supports Marriott's concierge service, as well as its food and beverage operations. Guests will now be able to pair wine and spirits with their food choices based on their individual taste preferences.
"Tastefuli is a huge driver of guest satisfaction," said Rachel Wilson, General Manager of the Napa Valley Marriott.
"We're enhancing the guest journey while addressing the realities of a dynamic labour market, ensuring consistently high levels of guest satisfaction as we drive long-term growth."
Guests can now book experiences that reflect the heart of Napa Valley hospitality, whether that is for a memorable tasting or other local adventure.
"Tastefuli has enabled us to meet the evolving expectations of today's travellers by offering curated, personalised service that starts even before guests even set foot in Napa Valley."
"We're imagining a world driven by individual preferences, using machine intelligence with human touch. Our software extends the bounds of what it means to create truly personalised experiences and vibrant ecosystems, starting in the Napa Valley," said Pam Dillon, co-founder and CEO of Preferabli.
"Our technology offers various ways to experience a personalised journey anywhere in the world of hospitality and travel, including at wineries, breweries and distilleries."
The experiences will be powered by Preferabli's proprietary algorithms and data set, the most comprehensive in the industry,” said Andrew Sussman, co-founder and CTO of Preferabli.
"We believe technology can deepen human connections," continued Dillon.
"Our partnership with the Napa Valley Marriott proves this thesis. By combining our patented software with Marriott's commitment to excellence, we're elevating the guest experience at scale, a win for guests, a win for Marriott, and an important milestone for us."
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