PLANNING FOR THE FUTURE OF TOURISM

Minister Kelvin Davis has identified the need for government to plan a better future for the tourism industry. Communities across Aotearoa look to rebuild both the economic contribution that tourism makes to the economy and the vibrancy that visitors bring to so many places throughout the country.

“Many of the Regional Tourism Organisations and Economic Development Agencies that represent regional tourism interests already have a broad mandate provided by their funding Councils to participate in broader community engagement, place making, workforce development and economy building measures, each of which is critical to building a more sustainable tourism sector,” explained RTNZ Chair, David Perks.

“Regional Tourism New Zealand is ready and willing to join the Government in planning the future of tourism for New Zealand.”

Councils across New Zealand are already considering exactly how to revitalise and stimulate their local economies, many have already announced measures they will take immediately.

“We have supported the Government’s own New Zealand-Aotearoa Government Tourism Strategy development, and the Destination Management Guidelines published earlier this year and we would look to build on the important recommendations these documents make,” continued Perks.

“It is from within each of our regional organisations that direct contact with businesses in every community are maintained; almost every business in New Zealand is touched in some way by tourism from Air New Zealand to your local café and service station.”

RTNZ members have recognised that planning for the future must encompass all areas of tourism but have also highlighted the importance domestic travel and tourism will play in the new normal. 

Regional Tourism New Zealand (RTNZ) is the name for the incorporated trust of 30 existing Regional Tourism Organisations (RTOs). It was established as a Charitable Trust in 2005, with the objects being to represent the interests of the collective RTO sector in New Zealand.

The activities RTNZ engages in include:

• Developing RTNZ submissions on issues and draft plans that impact the collective

• Providing advice and assistance to members

• Developing and maintaining ongoing relationships with stakeholder agencies

• Negotiation and execution of project-based funding contracts

• Managing and implementation of projects on behalf of RTONZ

• Coordination of media enquiries

• Advocacy of the RTO sector and the important role it plays in the New Zealand tourism landscape

For information about the New Zealand-Aotearoa Government Tourism Strategy click here.

For Destination Management Guidelines click here.

Visit rtnz.org.nz