Introducing Hong Kong’s New Cinema Destination, M+ Cinema

Asia’s first global museum of contemporary visual culture, M+, has announced the launch of M+ Cinema, which will be open to the public on 8 June 2022. Located in the West Kowloon Cultural District of Hong Kong, tickets will be available for purchase starting from 20 May 2022. In addition, M+ Patrons, Affiliates and Members can take advantage of a Members’ Priority Booking period with a discount from 17 May to 19 May 2022.

A Centrepiece of M+’s Moving Image Centre

M+ Cinema comprises three cinema houses with 180 seats, 60 seats, and 40 seats. Its programmes will feature various moving image works, including feature films, documentaries, experimental cinema, video art, restored classics, and newly discovered or rarely seen films. Curated within original frameworks that mirror the themes evident throughout the museum, M+ Cinema programmes are cross-disciplinary. They respond to the museum’s exhibitions and collections and critical issues of our time. Audiences can look forward to programmes that establish new connections between different artistic disciplines and the creators behind them, moving stories from around the world, and captivating, immersive audio-visual experiences.

Featuring both historic and contemporary works, M+ Cinema programmes resonate with the M+ Collections, respond to ideas in our exhibitions, and ultimately spark an exciting dialogue between moving image and the adjacent fields of visual culture, such as visual art and design and architecture. We hope to inspire our audience’s curiosity and understanding of the moving image as one of the most dynamic aspects of contemporary visual culture,said Doryun Chong, Deputy Director, Curatorial and Chief Curator, M+.

Together with the museum’s other moving image spaces, including Grand Stair, M+ Facade and the Mediatheque, M+ Cinema diversify viewing experiences and enhances the audience’s encounter with and appreciation for visual culture.

“As a museum of visual culture, moving image is one of the three key disciplines that M+ collects, exhibits, and interprets. M+ Cinema will be established as the new cinema destination in Hong Kong and contributes to cultivating a richer cinematic culture in the city and beyond, celebrating all facets of the moving image for cinephiles and new audiences,” added Suhanya Raffel, Museum Director, M+.

With the opening of the M+ Cinema, the museum now offers a more comprehensive visual culture experience to its visitors.

Purpose-built Screening spaces with Designer Features and Technical Facilities

M+ Cinema was designed by the world-famous architecture firm Herzog & de Meuron. The three cinema houses showcase seats by Italian furniture maker Poltrona Frau adorned in distinct purple, green, and blue fabrics by Danish design company Kvadrat, renowned for their innovative and elegant Scandinavian design. Fitted with digital and analogue 16mm and 35mm projection facilities and a Dolby 7.1 sound system, films will be screened closely to their original formats.

A New Take on Hong Kong Cinema and the International Avant-garde with the Inaugural Edition

Showcasing close to 100 screenings, the inaugural edition at M+ Cinema delivers thematically curated programmes, premieres of restored classics, art documentaries, M+ collection works, and other special screenings. 

“Public programmes, including conversations between filmmakers and curators, performances, and a film course offer moments of shared artistic experience, intellectual exchange, and unique learning opportunities,” said Silke Schmickl, Lead Curator, Moving Image, M+.

“We are thrilled to present the curatorial vision of M+ Cinema to our audiences. Featuring seventy works from Hong Kong and worldwide, our inaugural edition celebrates extraordinary film artists and renowned works in thought-provoking thematic and artist-focused screenings.”