Sabre Corporation, a leading software and technology provider to the global travel industry, and United Airlines, today announced the availability of United’s NDC offers through Sabre’s global distribution system (GDS).
Sabre-connected travel buyers, agencies and developer partners will be able to shop, book, and service United’s NDC content through Sabre’s Offer and Order APIs, the agency point-of-sale tool, Sabre Red 360, and the online booking tool, GetThere.
Vice president of NDC and airline supply at Sabre Travel Solutions, Kathy Morgan said that the company is pleased to launch the United Airlines NDC Content this week, which will be the tenth airline the company has completed integration with.
“In delivering a suite of NDC solutions and enabling air content in our NDC channels, we are helping airlines go from where they are today to a new modern approach to travel retailing, a key step in the evolution of retailing and distribution in the travel industry,” said Morgan.
Travel buyers connected to the Sabre GDS will be able to choose enhanced offers from United such as United’s continuous pricing content with the lowest fares available in these channels. Buyers will also have access to more descriptive information on United’s flight offers as well as seat selection enabled in the booking path. NDC offers from United Airlines are currently available in over 70 countries, with more coming soon.
Sabre Offer and Order APIs are the foundation of a modern retailing marketplace that allows airlines to dynamically create and distribute tailored offers across any channel, while being seamlessly fulfilled and delivered as orders. Sabre Red 360 unlocks a full spectrum of bookable content and insightful information to efficiently create tailored trip experiences that travel buyers can sell and service.
