RMS Cloud, a leading provider of cloud-based property management systems, and Atomize, an innovative revenue management platform, have announced a strategic integration, ushering in a new era of hotel revenue management.
The collaboration between RMS Cloud and Atomize has brought together two industry leaders to provide hoteliers with a powerful and comprehensive solution that optimises pricing, maximises revenue, and enhances guest experiences. By integrating Atomize's cutting-edge revenue management technology with RMS Cloud's robust property management system (PMS), hotels worldwide can now take revenue management strategies to new heights.
The integrated solution offers hoteliers a seamless and data-driven approach to revenue management, combining advanced forecasting algorithms, automated pricing optimisation, and real-time inventory management capabilities. Atomize's intelligent revenue management
platform analyses market trends, current performance, historical data, and other crucial factors to optimise prices and generate accurate demand forecasts. This information is seamlessly integrated into RMS Cloud's PMS, enabling hoteliers to make informed decisions that drive revenue growth and profitability.
CEO of RMS Cloud, Peter Buttigieg, said it was exciting to partner with Atomize and bring customers a game-changing revenue management solution.
"This integration allows hoteliers to harness the power of intelligent pricing and inventory management, driving their revenue growth and competitiveness," said Buttigieg.
Atomize's intelligent algorithms automatically adjust prices based on market demand, competitor rates, and other key variables, ensuring hotels always have optimised pricing in place. Atomize generates an average RevPAR increase of 15 percent after six months.
The integration synchronises inventory availability across all distribution channels in real-time, preventing overbookings and maximising revenue potential.
Hoteliers gain access to analytics linked to pricing on multiple levels, from group and property levels to room type levels, compared with the competition and forecasting tools, empowering them to make data-driven decisions, monitor market trends, and adapt their revenue strategies accordingly.
The integration between RMS Cloud and Atomize has been designed to seamlessly work together, providing hoteliers with a user-friendly interface that eliminates manual data entry and reduces errors.
CEO of Atomize, Alexander Edström, said the collaboration will have great results.
"By combining our expertise in revenue management with RMS Cloud's industry-leading property management system, we are delivering a comprehensive solution that empowers hotels to optimise revenue and streamline operations."
