Data Shows New Zealanders are Planning their Overseas Getaways

Graeme Colman, Principal, Horizon Research:
Graeme Colman, Principal, Horizon Research

A Horizon Research survey has found that more than 900,000 adults plan to head overseas for a holiday in the next 12 months with the reopening of borders.

Twenty-three percent of New Zealand adults have already begun planning their overseas holidays, with around 76,000 intending to go in May.

The peak month for departures will be September when an estimated 14 percent of adults are to depart the country. Seventy percent have intended to travel between May and October, while 28 percent remain unsure when they will go yet. 

By age, 28 percent of the 25-34, 55-64 and 65-74-year-old age groups intend to go overseas.

The least likely to holiday overseas (16 percent) was the 35-44-year-old age group due to more responsibilities than the overall adult population, including mortgages, child and work obligations. 

By region, Northlanders were found to be least likely to travel (13 percent), compared with 29 percent for those in the Auckland region, 28 percent in Wellington and 24 percent in Canterbury.

The survey measures travel indentations by adults does not account for children under 18-years-old that may accompany some adults on their trips. 

The online survey of 978 respondents aged 18-years and over was conducted between 8 to 18 April 2022. Results were weighted to represent the adult population at the most recent census. At a 95 percent confidence level, the maximum margin of error overall is 3.1 percent.