20 Minutes With | Pulkit Veer, Director of Sales QT Auckland

Pulkit Veer has been working at QT Auckland for just over 16 months, and said that it feels like he is home. Veer has just been named the new director of sales at QT Auckland, which he described as being a truly amazing opportunity.

“I am incredibly excited about this next step in my career and the opportunity to help contribute to the growth and success of such an amazing property with QT’s unique approach to hospitality,” said Veer.

With over 10 years of experience in the hotel sector both in New Zealand and Internationally, Veer previously held the sales manager role for Marriott Hotels’ corporate office in India, and was also the key Accounts Manager at the Ritz Carlton in India as well. In New Zealand, Veer worked in conference sales at the Pullman Hotel in Auckland, and then joined the team at QT in Wellington.

“I’m lucky to have had experience in sales roles across multiple brands and in different markets which has given me great expertise in strategic planning, event management, and building commercial relationships,” added Veer.

Veer acknowledged the changing market demands, especially due to Covid 19, have been an ongoing challenge in the industry, but said that by understanding and catering to the needs of guests, hotels can adjust offerings and market strategies accordingly. 

“There is definitely a shortage in staff across the industry but we are very lucky at QT to have trained and experienced staff, we invest a lot of time in employee training and development: I believe that a highly skilled and motivated team is crucial to navigating these challenging times.”

With a focus on developing effective sales strategies, Veer hopes to develop effective sales strategies, identify new market opportunities, and nurture relationships with key accounts for long-term success. He said that although they have some long-term relationships, it’s important to keep building on them, proving the best experience every time.

“Building and maintaining strong relationships with our clients is crucial. We prioritise enhancing client satisfaction by understanding their needs, providing personalised solutions, and delivering exceptional service. Regular communication, proactive account management, and timely responsiveness are our key strategies,” noted Veer.

“Maintaining a strong team culture is also a top priority as a motivated and skilled sales team is vital to achieving our goals. Recognising and rewarding their achievements, fostering a collaborative team environment, and setting clear performance targets will keep the team motivated and focused to deliver the true QT experience.”

QT Hotels and Resorts has strong infrastructure, which Veer hopes to focus on maximising its potential. Veer noted that leveraging CRM software to capture and analyse guest data will allow the hotel to personalise interactions and tailor its offerings to individual preferences. 

“We’ve recently installed a screen and projector at Rooftop at QT so we can utilise this space for morning and day-time meetings as well as offer special rooftop events with the technology they need for presentations. People are looking for more unique spaces to hold events and Rooftop at QT delivers all of this and more now.”

Although Veer has been sworn to secrecy about any new developments or initiatives planned for QT hotels in the coming months, he did say that guest experience is something that remains a priority focus. The lengths he said staff go to could be anything from finding guests' favourite songs and playing them upon arrival, to framing pictures of pets to put in their rooms.

Veer also said that amenities such as DIY cocktail stations, and other personalised activities help enhance the overall experience. Four-legged friends are also allowed to stay with guests at QT Auckland, provided they are under 20kgs.

“We make sure to communicate who is checking in and tailor their experience individually so communication is key. We offer cross-departmental training and familiarisation programs that help employees understand the roles and responsibilities of each department which in turn aids in guest experience.”

Technology will continue to play a starring role in the future of the hotel sector according to Veer, with data analytics and automation enhancing operational efficiency, and personalising guest experiences.

Taking time to understand the hospitality industry, its trends, and its unique challenges are what Veer encourages aspiring hotel sales managers.

“Work through different departments to gain a deep understanding of how every role works to make a hotel what it is. Be customer-centric, with a positive attitude and many doors will open.”