USA | The Luxury Collection has partnered with international auction house Sotheby's in a new brand collaboration.
The Luxury Group by Marriott International today unveils the next chapter of its exclusive brand partnership with auction house Sotheby’s, “Iconic Pieces. Extraordinary Experiences.”
Building on the success of their inaugural offerings earlier this year, the two global luxury powerhouses will introduce new exclusive experiences for The Luxury Sales this December in New York. Rooted in a shared vision of reimagining the boundaries between luxury travel and collectible art, the continued collaboration underscores the synergy between the Luxury Group’s world-class approach to experiential hospitality and Sotheby’s curatorial expertise across its extensive sales categories.
The Luxury Group and Sotheby’s will auction two captivating experiences designed to pair world-class hospitality with exceptional treasures from Sotheby’s auctions offering guests the chance to explore their passions while discovering unforgettable destinations
“The expansion of our brand partnership with Sotheby’s reflects our common belief that true luxury combines both the tangible and intangible,” said George Hammer, Global Head of Luxury Marketing, Marriott International. “We’re continuing to explore the interplay art and travel with experiences that not only celebrate our audience’s passions but also inspire a deeper connection and appreciation for the artistry behind them. As this collaboration evolves, we’re excited to leverage our international presence and the diverse expertise across our portfolio to surprise our guests with even more dynamic, never-been-seen experiences."
“This collaboration represents a unique fusion of Sotheby’s expertise in curating exceptional luxury collectibles and the Luxury Group’s unparalleled approach to hospitality,” said Eléonore Dethier, Sotheby’s Global Head of Partnerships. “We are delighted to present these experiences during The Luxury Sales in New York, celebrating the pinnacle of hospitality, craftsmanship, and savoir-faire, while creating unforgettable moments for our clients that transcend traditional luxury.”
In addition to the experiential auction offerings, the collaboration will showcase the Luxury Group's world-class approach through hospitality, curated events, and exclusive editorial content when Sotheby’s exhibitions open to the public on December 5th.
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