IHG Highlight Growth for Loyalty

loyalty

IHG has entered a partnership with All Nippon Airways to emphasise the importance of loyalty programmes for travellers.

IHG Hotels & Resorts and All Nippon Airways Co., Ltd. (ANA), Japan’s largest airline, have announced a comprehensive loyalty partnership, setting a new benchmark for hotel-airline loyalty collaboration in the travel industry. Launching after October, IHG One Rewards and ANA Mileage Club (AMC) members will gain access to benefits including an enhanced loyalty and recognition offer for AMC members, double-dip points-earning on select ANA flights, and two-way points exchange of ANA miles and IHG One Rewards points. Through this partnership, members can earn and redeem rewards across ANA’s extensive international network serving 40 cities and 55 routes worldwide, as well as across IHG’s global hotel portfolio of over 7,000 hotels in more than 100 countries.

Once enrolled in both programmes and after linking accounts, AMC status members will be eligible to receive recognition of their AMC member status in their IHG One Rewards account that corresponds to their AMC status. AMC status members with Diamond + More, Diamond, Platinum or Bronze status will receive corresponding IHG One Rewards status, Diamond Elite, Platinum Elite, Gold Elite, Silver Elite – enjoying benefits such as room upgrades and late checkout at all participating IHG hotels around the world. For AMC Diamond and Diamond + More members, two elite qualifying nights are required to achieve target status.

Through double-dip loyalty earning, international travellers flying to Japan on an ANA ticketed and operated flight, can earn IHG One Rewards points in addition to ANA miles, unlocking seamless dual earning and redemption of rewards across air travel and hotel stays. Travellers will be able to link their loyalty accounts and benefit from double-dip earning, with IHG One Rewards points awarded based on flight distance and fare class.

“As IHG continues to grow in Japan, our 20‑year partnership with ANA remains central to that momentum, combining trusted global brands, deep local expertise, and the power of IHG One Rewards and ANA Mileage Club,” said Heather Balsley, Chief Commercial & Marketing Officer, IHG Hotels & Resorts.

“With more than 80 open and pipeline hotels in the country, half of our open estate co‑branded with ANA, this partnership allows us to reach travellers at more moments in their journey, unlock greater value for loyalty members, and expand the global reach of both brands. By leveraging the scale of our combined loyalty networks, we’re driving stronger preference for our hotels, increasing direct bookings, and delivering long‑term value for our owners.”

“We are delighted to elevate our partnership with IHG, built over 20 years, to a more strategic level and take a confident step toward our next stage of growth. Under our Medium-term Corporate Strategy, which positions international passenger services as a pillar of our growth, strengthening our collaboration with the globally renowned IHG is an essential element for establishing our presence in international markets,” said Keiji Omae, Executive Vice President, Customer Experience.

“By deeply integrating the strengths of both companies, we will provide new travel value to a wide range of customers both in Japan and overseas, and accelerate the expansion of our business. Moving forward, we remain committed to creating multi-faceted value with IHG that transcends the boundaries between aviation and hospitality, striving to realise a world 'Uniting the World in Wonder’.”

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