IHG will be the official hotel and hotel loyalty partner for the US Open Tennis Championships.
The multiyear agreement commences with the 2019 US Open and includes sponsorship of the Western & South Open, part of the US Open series.
“By partnering with the USTA, we also give a broader set of tennis fans a unique opportunity to get to know us better and to experience our luxury portfolio and the award-winning IHG Rewards Club programme in exclusive ways,” said Claire Bennet, chief marketing officer, IHG.
The 2019 US Open runs from 26 August to 8 September. Last year the venue welcomed a record 828,798 attendees over the course of the event.
