Marriott launches home rentals

Marriott International has signed over 2,000 curated homes in Europe and the Americas to be part of the new Homes & Villas by Marriott International.

Beginning next week, members of Marriott Bonvoy will be able to redeem points at all the homes.

“The launch of Homes & Villas by Marriott International reflects our ongoing commitment to innovation as consumer travel needs evolve,” said Stephanie Linnartz, global chief commercial officer, Marriott International.

“What started out as a pilot a year ago is now a global offering, providing our guests with the space and amenities of a home backed by a trusted travel company, and the very best in loyalty benefits.”

Marriott’s exploration into the home rental markets began with its pilot under the Tribute Portfolio Homes brand in 2018. Marriott found that during the pilot (only available in select European cities) the average guest stay was more than triple the typical hotel stay, and 90 percent of the customers were Marriott Bonvoy members.

At launch, some of the Homes & Villas properties will be set up with property management companies managing the homes. These select homes will be professionally cleaned, with 24/7 support, high-speed WiFi, premium linens and amenities, and family-friendly conveniences.

“Our approach to home rentals allows us to curate an incredible collection of homes that deliver an elevated travel experience,” said Jennifer Hsieh, vice president, Homes & Villas by Marriott International.