For Sale: The Sun Hotel, Byron Bay

CBRE Hotels have been appointed as the exclusive marketing agents to offer for sale The Sun Hotel, Byron Bay - Australia's most sought after location.

Word-renowned tourist destination

One of Australia's most popular locations with more than 2.2.m tourists annually. Byron Bay is known as the ultimate in luxury and lifestyle. Byron Bay is truly a playground for the rich and famous, surrounded by spectacular beaches and natural wonders.

Byron Bay leading tourism recovery

Byron Bay is leading the tourism recovery for the domestic market in Australia. Byron Bay benefits from connectivity to key markets throughout Australia and globally, serviced by domestic and international airports, the Ballina Byron Gateway Airport and the Gold Coast International Airport.

Exclusive location

The Sun Hotel occupies a significant 7,653 sqm freehold landholding in the highly sought after and tightly held Byron Bay market. Located minutes from local shops and cafes, within walking distance of Byron's famous beaches, the North Beach Solar Train Station and the Arts and Industry Estate.

Strategically located for future growth

Located on Byron Bay's North Beach the asset is afforded no immediate competition and has a captured market in a significant growth corridor.

Expansive reposition opportunity

The site is a landmarked embedded into the Byron Bay culture with a broad range of land uses permissible with consent within the B4 Mixed Use Zone.

Allow for future development upside and repositioning of the site. Such as childcare, residential, retail and industrial.

High barriers to entry

Byron Bay is characterised by its high barriers of entry for new offerings due to environmental protection laws. Acquiring a land parcel and gaining the necessary approvals to build this type of asset in Byron Bay is notoriously difficult.

Well-established Byron Bay community hub

The Sun Hotel has established history in the local community. An incoming operator will acquire an immediate strong cash flow business with operational upside.

Rare liquor licence

The site has a full hotel licence which is in the Byron Bay Local Government Area, which is highly sought after and increasingly rare.


For sale via an expression of interest, campaign closing 30th March 2021 at 1pm (unless sold prior).

For more information contact:

Wayne Bunz
National Director
+61 419 698 640
wayne.bunz@cbrehotels.com

Paul Fraser
National Pubs Director
+61 401 100 350
paul.fraser@cbrehotels.com