BWT Alpine F1 Team has partnered with ALL- Accor Live Limitless for its home race, the French Grand Prix.
This initial alliance will allow both parties to explore multiple opportunities for potential collaboration within the universe of Formula One and beyond, including design services, hospitality programming and travel management.
Both companies will also explore sustainable technologies to minimise their respective carbon footprints and environmental impact. Alpine has recently reduced emissions by implementing high-performance electric technology in its road car range. Inspired by the avant-garde innovation seen in Alpine F1 Team's powertrain, all Alpine cars will be entirely electric by 2025. Alpine can now also benefit from Accor's expertise in sustainable travel initiatives, working closely with the FIA and F1 to decrease its environmental impact when travelling the globe throughout the F1 Calendar.
