UK | voco Hotels will continue its expansion across the UK and Ireland with four new properties, in partnership with Fairview Hotels.
IHG Hotels & Resorts has announced the signings and openings of four properties with Fairview Hotels across the UK, including voco London – Bloomsbury, Garner Hotel Lincoln, Garner Hotel Rotherham East and Garner Hotel Chesterfield North.
The latest properties add over 380 rooms to IHG’s UK&I pipeline, strengthening its footprint in its largest market in Europe. This growth builds on IHG’s leading position across essentials and premium segments as well as its success in launching and growing conversion brands, such as voco and Garner. Both of which have rapidly become popular with owners looking for a brand that delivers strong returns and performance.
“We are thrilled to be adding four new properties to our portfolio with Fairview Hotels, expanding our partnership to six hotels and underscoring our shared commitment to growth in the UK,” said Willemijn Geels, Vice President, Development, Europe.
“The continued growth that we’re seeing across the market is a testament to the confidence our partners have in IHG’s brands, and it is exciting to see our newer voco and Garner brands resonating with owners and guests alike. We know our owners value faster routes to market and stronger returns on their investment; conversion opportunities like these, supported by IHG’s powerful enterprise platform, help deliver exactly that.”
Since launching in 2018, voco has quickly become the fastest-growing brand within IHG’s premium segment, having celebrated the milestone of 100 open hotels globally in 2025. Building on this success, voco London – Bloomsbury joins 21 open and five pipeline voco properties across the UK and Ireland, including voco Letchworth Hall, voco The Club – Dublin Gateway, and voco Rockingham Forest Corby – all of which opened in H2 2025.
“We are delighted to grow our partnership with IHG Hotels & Resorts through four new properties across their rapidly scaling voco and Garner brands,” a Fairview Hotels spokesperson said.
“The opening of voco Letchworth Hall last year gave us valuable insights into the brand’s strength and how it can deliver and we are excited about bringing another voco hotel to a prime tourist area in the heart of Bloomsbury London. Building on this momentum, we look forward to expanding the Garner brand into Lincoln, Rotherham East and Chesterfield North, enhancing choice and quality for guests in these high‑demand locations.”
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