To celebrate St Patrick's Day, famous landmarks around the world are lighting up in green, including Auckland's SkyTower.
Tourism Ireland’s Global Greening initiative is taking off in key tourism markets around the world, with iconic landmarks and sites lighting up in green to mark St Patrick’s Day.
Global Greenings have been a great way to invite everyone around the world to celebrate St Patrick’s Day, and Tourism Ireland will be sharing this moment of connection across its social and publicity channels.
Sites lighting up in green for 2026 include the Leaning Tower of Pisa, the Empire State Building in New York, Niagara Falls, the CN Tower in Canada, the National Wallace Monument in Scotland, Heidecksburg Castle in Germany, the Cibeles Fountain in Madrid, La Croisette in Cannes, the Grand Place in Brussels and the Sky Tower in Auckland.
These ‘old favourites’ are joined by two quirky additions this year, Jelling Stones, two Viking Age rune stones from the 10th-century in Denmark, and the Bergisel Ski Jump in Innsbruck, Austria.
“Every year, St Patrick’s Day puts Ireland in the global spotlight, and our Global Greening initiative is a wonderful symbol of the deep connections we share around the world. Seeing well-known landmarks illuminated in green creates a shared moment of celebration and connection and reminds people of the warmth and welcome that awaits them in Ireland,” said Alice Mansergh, Chief Executive of Tourism Ireland.
“St Patrick’s Day offers a unique opportunity for tourism to the island of Ireland, both attracting visitors from around the world and teeing up interest and bookings for the season ahead through the heightened profile created. Around 10 percent of jobs on the island of Ireland are supported by tourism and hospitality, and 6 out of 10 of those jobs depend on overseas visitors. Tourism Ireland is undertaking a major programme of media, travel trade and consumer promotions to capitalise on Ireland’s heightened profile around St Patrick’s Day. Our message is that, while the world goes green for one day, the invitation to explore the island of Ireland lasts all year round.”
In 2025, overseas tourism delivered over EUR 6 billion to the island of Ireland.
More news here.
